Posted on

Must have elements in the franchise pitch deck for investors

franchise

Why need a great franchise proposal

Franchise business is very strategic business model opted by corporate retailers, individual brand owners or a single brand retailer. Franchise model helps brand to expand the distribution channel with minimum overview from operational perspective. It also a great way to create business opportunity for individual (small) or portfolio investors. It is the best way to experience retail management system, while having a strong franchisor support system in place.

However, the key aspect for brands wanting to go franchise model is to have a sound business proposal backed by valid data. Specially for brands which are new in the retail business and contemplating a long term franchise route to grow the brand presence. With each passing day, retail business is becoming a margin game with so many products catching up the space. Online commerce is a major challenge in this market. But for India, it is having a huge base of consumers, and offline retail is here to stay. The challenge is the way consumer demand is addressed and experience is enhanced through innovation. Franchise business is also evolving with the demand.

Sound business proposal

Finding the right business partner in franchise business is one of the main priority items of every franchisor. There are many ways to achieve it. To achieve it franchise owner should have a great PITCH for serious investors. The right investor will always appreciate a great pitch backed with relevant data. Pitch is a representation of business model that a franchisor will showcase to potential investor / franchisee. A franchise pitch is a way to market the brand and the readiness of the brand.

So going no further , please download the sample copy of “Must have elements in the franchise PITCH deck for investors.”

Download Now

Happy franchising!

Posted on

Want to be part of Rs 1,000 crore business in FY20

market

As announced, by March 2019, the group  has set the target to open 100 stores in India, followed by 500 stores by 2020. We are talking about the newly launched apparel business by Patanjali group, called Paridhan. Patanjali has expressed interest to go with Franchise route to expand its apparel business in India. It is a great opportunity to partner with Patanjali as a franchise owner for its Exclusive Brand Outlet (EBO). The location and format for the EBO is not restricted to stand alone retail store. Anyone with store rights in Malls and Commercial complex can opt for to become exclusive Paridhan franchisee owners.

As per industry trend Indian branded apparel market may reach close to US$ 35 Billion by 2020.  The market space is further attracting multi national brands to enter Indian market, such as Kigili and Koton from Turkey.  Many European brands such as Poland’s Cool Club to Russia’s leading kids-wear label Acoola wanted to enter India through local partners, as per ET. Similarly Japanese brands such as Mercuryduo, Dazzlin and Emoda are also looking to enter India fashion retail market.

We foresee an exciting times for fashion industry both for franchisee market and retail brands. Brand Paridhan which is among the very few all Indian brands which would compete with Foreign brands in the fashion business.  Though brand Paridhan is a first timer in this space, it would be interesting to see the brand exploring the initial brand maturity cycle. With brand India and Make in India push by current government under the leadership of PM Modi, we are sure Paridhan should make a great mark in the space.

Patanjali Textile Division is aggressively building the right infrastructure to support this multi crore textile business. Company is set to encourage small and medium vendors in India to source merchandise. All option of retail would be explored to make the brand a grand success in coming years.

Further enquire in franchise business  enquiry brand Paridhan, interested party can write to [email protected] ( source: https://bit.ly/2DcaS95 )